Lauren Pope

Lauren Pope is a former content marketer at G2. You can find her work featured on CNBC, Yahoo! Finance, the G2 Learning Hub, and other sites. In her free time, Lauren enjoys watching true crime shows and singing karaoke. (she/her/hers)

Marketing

4 Practical Tips for Driving Sales with Marketing Qualified Leads

With the marketing team leading the way in crafting the lead capture strategy, it's crucial for the...

Marketing

75 Branding Statistics for 2024: Top Insights and Trends

Branding is more than striking the right creative note.

Marketing

120+ Digital Marketing Statistics of 2023 for Online Growth

In a world where new businesses are popping up every day, brand visibility is everything.

Productivity

How to Find a Mentor: Best Practices and Common Mistakes to Avoid

The value of having a mentor is obvious, but how do you go about finding one?

Marketing

How Marketing Information Management Helps Your Business

Software is eating the world – and with that comes a lot of data.

Productivity

How to Work From Home? Productivity Tips and Best Practices

The work from home lifestyle is here to stay.

Marketing

TikTok Ads: Beginner’s Guide on Using Social Media for Growth

Since its launch in 2018, TikTok quickly became one of the hottest social media apps on the market.

Management

How to Take Meeting Minutes? Best Tips + Free Template

Humans are social creatures.

Productivity

5 Training and Development Tips to Speed Up Ramp Time

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